Medify Content
During my time at Medify, I produced content strategies, reports, and analysis to drive lead generation and customer acquisition.
Medify is the UK's leading EdTech company for medical school applicants.
In addition to strategic and analytical work, I was responsible for writing high-converting copy for fortnightly newsletters, social media, sales pages, blogs, surveys, product emails, press packs, videos, search ads, banners, beamer, FAQ items, and more.
Results include:
Attracted 400,000 visitors to the blog/Admissions Guide within one year
Achieved peak open rates over 60% and CTRs up to 32% across newsletters
Grew top 5 ranking keywords from 349 to 713 over two years
View some of the blogs I've written below:
